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01 Feb 2004
Sex
and the Super Bowl: Commercials for erectile dysfunction treatments
take center stage: Advertisers have long used sex
to sell their clients' wares, from laundry detergents to automobiles.
With Pfizer's Viagra facing its first serious competition in the
United States, drug makers are selling sex as never before.
28 Jan 2004
Health
Alert: impotency treatment after prostate cancer : Two
years ago Ed Gross was diagnosed with prostate cancer, "Hearing
the words, it was a shock, a surprise, you know, because we all
hope that it's not going to be that." Levitra, helps nearly
50 percent of men who don't respond to Viagra.
21 Jan 2004
Hard
Science: Rx For Sex: On a quiet corner of Beverly
Hills, there’s a revolution that’s taking place:
the men’s sexual revolution. “At many levels, this
is bigger than the advent of the birth control pill and its impact
on the sexual revolution of the late ‘60s,” says
Dr. Harin Padma-Nathan, head of The Male Clinic, a place dedicated
to eradicating erectile dysfunction.
17 Nov 2003
Viagra's
Rivals Gain in Popularity:Patients Prefer Cialis, Levitra, Two New
Studies Find: Patients suffering from erectile dysfunction
prefer rival drugs over the pioneering treatment, Pfizer’s Viagra,
two studies to be presented at a meeting of sexual medicine researchers
showed.
4 Nov 2003
New
Rivals For Viagra: In September, GlaxoSmithKline and
Bayer AG began pitching Levitra, a product similar to Viagra that
claims milder side effects and a shorter wait time.
19 Oct 2003
Viagra
and Levitra bring issues out in the open: Pfizer’s Viagra
had the massive anti-ED market all to itself until BayerHealthCare
and GlaxoSmithKline introduced Levitra this summer.
10 Oct 2003
New
Drug Helps Those Let Down by Viagra: Levitra Is More Potent
Than Viagra for Some Men With Erectile Dysfunction
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